A path, not a menu.
Start where it makes sense, prove it in dollars, grow from there. Every tier runs on the same Engine — so nothing you build at one stage is thrown away at the next.
Creator Partnership
Turn a creator collaboration into a measurable, trackable lead-gen channel — proof of ROI before you commit to active management.
- Creator sourcing and hosted-stay coordination
- Tracked links and per-property attribution
- Landing page and lead capture
- Content licensed for your own use
Retainer Partnership
When a piece of content proves it converts, put budget behind it. Full active management on top of the Engine you already have.
- Paid social strategy and campaign management
- Email nurture sequences and retargeting
- Ongoing creative testing and optimization
- Monthly reporting against attributed revenue
The standard retainer is $3,000/mo. Founding partners come in at half that.
Maintenance Mode
The funnel stays live and the data keeps flowing. No active management, no starting over when you're ready to grow again.
- Landing pages and sequences stay hosted and live
- Attribution and lead capture keep running
- Your data and list stay intact
- New creator campaigns can still be activated on top
Collection Partnership
For groups and portfolios running the Engine across several properties, with shared creative and cross-property reporting.
- Per-property attribution under one dashboard
- Shared creator roster and content library
- Portfolio-level strategy
Campaign Activation
Every creator campaign gets its own landing page. When a new creator comes in for a property already on the Engine — including one sitting in Maintenance Mode — we build the page their audience actually lands on, matched to the content that sent them there.
That matters more than it sounds. Someone who watches a specific reel and taps through should arrive somewhere that looks like the reel: the same rooms, the same light, the same story. Drop them onto a generic property page instead and the thread breaks at the exact moment their intent is highest. At minimum that means new imagery and video; where the campaign earns it, a matched lead magnet as well.
How the ladder actually gets climbed
Nobody starts at the top. The usual path: run a Creator Partnership, watch the attribution data, and find the one piece of content that outperforms the rest. That's the signal to move to a Retainer — you're now putting paid budget behind something you already know converts, rather than guessing.
In slower seasons, Maintenance Mode keeps the whole thing warm for $150/mo instead of tearing it down and rebuilding it in the spring. That's the point of owning the infrastructure rather than renting a service.
Not sure which tier fits?
Tell us about the property and we'll tell you honestly where to start — including if that's nowhere yet.